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That's certainly not harmful to one's business. The notion of a new currency, maintained by the dragons den bitcoin system of users around the world, has been the butt of many jokes, but that has not stopped it from growing into a technology worth billions of dollars, supported by the hordes of followers who have come to view it as the most important new idea since the creation of the Internet.
Believers from Beijing to Buenos Aires see the potential for a financial system free from banks and governments.
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If you want to understand the future of money, read this book. At each step of the way, Bitcoin has provided one of the most fascinating tests of how money works, who benefits from it, and what it might look like in the future.